📚 Featured in Leah Buley and Joe Natoli's book "The User Experience Team of One (2nd Edition)"
Hi! I’m Vic.
I believe you can have great user experiences while still considering technical constraints, organizational stage, and product prioritization.
Here’s why my work matters.
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1 Unicorn
13th employee at a B2B2C fintech startup. I led UX for 5 years and built a UX team of 5. As we scaled I became a close advisor to the CEO.
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50+ Million Invested
Including designs that secured a 22+ million Series C round — with many more investors biting to join future rounds.
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Fortune 500 Attraction
Sales assets that attracted several Fortune 500 companies, with leadership interest in partnering as clients and funding future projects.
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5x AUM While Reducing Labor-to-Revenue Ratio
A new staff portal enabled scaling from $200,000 in revenue to $1,000,000 while dramatically reducing the labor-to-revenue ratio.
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10+ Products Designed
Including leading UX for the development and launch of 4 software-enabled service products.
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Millions of End Users
Driving adoption and retention, growing from less than 10,000 accounts in production to 2,000,000+ end users.
